A comparison with ordinary light inkjet fabrics, advertising 24 hours to achieve visibility.
    With unique reflective properties in the case of the light source at night does not require built-in or external light sources of the situation, the light emitted by the reflection of the vehicle itself can be achieved in the past and the built-in or external light sources as the light source of the visual effect. Use ordinary inkjet fabrics advertising only during the day only visible advertising effectiveness, visibility at night is very low, it will not be the role of advertising. The reflective inkjet printing cloth fabric like ordinary day, but at night the lights which can be issued by the reflection of passing vehicles, to achieve high strength, long-distance visible effect, so that the advertising of the day and night with the same advertising effectiveness. Because of these advantages, it is reflective printing cloth is a substitute plain boxes inkjet cloth.

Second, with mounted light boxes and external light source, such as an auxiliary light source compared Advertising: eco-friendly, easy to maintain, lower cost.
    Places due to visibility reflective printing materials is by passing vehicles emitted light is reflected back to the light source emission, and light source emits the same aspects of vehicles and pedestrians can clearly see the ad. He does not need other auxiliary light source so he does not consume energy at the same time to achieve visible results, so he is more environmentally friendly than the installed lights advertising. Because he and no other auxiliary lighting, electrical and other aspects of the case so do not need to maintain the existence of the material he just like ordinary inkjet general maintenance on it. So he easier to maintain than an auxiliary light source advertising material. Auxiliary light source facilities and daily needs of power consumption, and maintenance costs are far greater than the cost of using reflective printing cloth advertising. Not to mention the cost of advertising in general accounted for a large proportion of the factors that are advertising rental costs, the cost of advertising material generally used in advertising is also 10 percent less than the cost of the lease. Because some of the ads may consider energy consumption and cost, so assist lamp sources generally only open to 11pm, after eleven no advertising effectiveness, the use of reflective printing material can not consider these factors, as long as there is a car where you can clearly see the use of reflective printing advertising.

Third, the comparison with ordinary reflective material: inkjet and having a tensile strength and a stronger reflection strength.
    Traditional advertising material is generally reflective PET gum advertisement grade reflective film, PET characteristics of this material decides he can not be inkjet, usually PET advertising grade reflective sheeting used only for lettering, thus greatly limiting reflective material on advertising used. Reflective printing materials appear immediately solve this problem, the surface layer of reflective material is inkjet printing high-face reflective materials, ink and strong, long-soluble agent ink & P energy can inkjet. General advertising grade reflective material does not have the required advertising tensile properties, only with the support of other bodies such as the PC version, by pasting in support used above. Underlying reflective printing fabric is PVC Tarpaulin, PVC tarpaulin, he has been having a tensile strength, he can be as common as the use of mesh folder. Inverse reflection coefficient typical main products are generally ad-class white reflective film reflective material is 50cd / lx / m2, while the typical inverse reflection coefficient reflective printing fabric in 200 cd / lx / m2 or more.
Fourth, reflective printing materials with reflective material has the unique added to the road safety performance characteristics.

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